Many people and editors must often think about perfume packaging, right? The design of perfume bottles is an ancient art. When you walk into a perfume counter, it feels like going to a small sculpture garden. A lot of wonderful bottles, from hand-painted decorative sculpture bottles to glass bottles, dazzling people. Not surprisingly, collecting perfume bottles has become a popular hobby. Every ten years, through various specific perfume bottles, you can see the bottle design changes. Next, let’s take a look at the 100-year history of perfume bottle design!
In the first ten years, the Art Nouveau style reached its peak, perfume bottles were designed in the most whimsical forms, luxurious and elegant, such as 1905 L.T. piv Floramye perfume. During this period, crystal perfume bottle materials were widely used. And brass caps are decorated with golden words, usually cork with cork to stop the smell, use perfumes such as sticks to apply perfume on the wrists and neck.
The first to spray perfume. The first perfume sprayers called “perfumizers” sprayed perfume in fine liquids. After the birth of sprayer, a new industry, manufacturers began to produce spray bottles with various decorative functions that were empty. Some cultivating ladies are encouraged to store her favorite perfume spray bottle, this perfume can be used as an extension of time. In those days, spray perfume bottles were very expensive.
In 1907, one of the most popular perfume bottles was called DeVilbiss. The perfume bottle was curved and the roof was decorated with glass. Bottle, some people think it will be very popular.
Surprisingly, during the First World War, American soldiers returned from overseas with perfume, my love, which led to an increase in the demand for perfume. Increasing sales of perfumes, perfumes have sprung up in American companies, and they have collaborated with fashion designers, and new bottle designs have emerged one after another. At the same time, the luxury launch of some perfume manufacturers also reflects the booming perfume bottle design industry. The smell of perfume has also become more international, and this early packaging design concept of fantasy and whimsy has been abandoned, and more urban design inspiration. And three perfumes from Joan Patou (Le Sien usually-usually and know-me) can fully embody the characteristics of this perfume bottle design in the 1920s.
Although a well-designed bottle can make the fragrance popular in the 1920s, it can withstand the test of time and has maintained the fragrance of the fragrance. For example, Chanel 5, they chose a simple rectangular bottle with a glass label made from cork paper. Simple design can arouse people’s attention more, so you naturally want to buy a bottle of Coco Chanel Coco Chanel perfume innovation.
When the financial crisis came, perfume sales experienced an unprecedented decline. Many global perfume manufacturers were forced to close, and those strange and beautiful perfume bottles temporarily disappeared. In the past ten years, the complicated hand-made containers are now replaced by cheap, cookie-cutter bottles. Some companies choose mass-produced cheap perfume bottles and make some eye-catching packaging to attract consumers: Coty perfume poured into a glass high-heeled shoe from the 1930s to attract attention.
Labor and materials no longer burden manufacturers as much as before, such as color coated glass and light plastic from start to finish, perfume manufacturers began to maximize the use of these materials to design this bottle. You can find abstract glass, metal, plastic or wooden containers, and bottles of various shapes and sizes contain imagination. More celebrities and fashion designers have appeared in the market to participate in the design of perfume bottles. Complex and bold designs are very common nowadays. Lady Gaga’s “fame”, for example, is in the form of an oval bottle with a golden beetle with a lid. When you spray perfume, the perfume can clearly see the black inside. Nicky, Nash (Nicky Minash) even used the exact same shape of her pink Friday perfume bottle.
Obviously in the past 100 years, the design and sales of perfume bottles have been closely related. Next, we can only imagine that we will see (smell). Let us enter the next hundred years!